Measuring Innovation, New York Times, Freakonomics, and ExpoTV!

I’m more thrilled to be in the company of these other contributors, but Bill and I got published in the NY Times Freakonomics blog!

The topic is measuring innovation. We both were fans of the Freakonomics book by Steven D. Levitt and Stephen J. Dubner when it came out. There was a very personal story attached to the economist Levitt’s motivations that was made it very authentic. It’s along the lines of Malcolm Gladwell’s The Tipping Point in that they both present digestible, real world examples of very important socio-economic concepts.

Hope you have a chance to check it out. Seth Grodin of Squidoo and The Purple Cow is also a contributor to the blog.